Last updated: August, 2025

Welcome to K2 Marketing Technologies Limited (“Company”, “we”, “our”, “us”). By accessing or using our website, services, and platform (the “Services”), you agree to comply with and be bound by these Terms of Use (“Terms”). Please read them carefully. If you do not agree, you must not use our Services. 1. Eligibility By using our Services, you confirm that you are at least 18 years old (or the age of legal majority in your country of residence) and have the authority to enter into these Terms. 2. Our Services K2 Marketing Technologies Limited provides AI-driven marketing and technology solutions, including but not limited to: Omnichannel marketing and hyper-personalisation , large Language Model (LLM) solutions for businesses , Data collection, restructuring, and integration services , customer journey design and optimisation , we reserve the right to update, modify, or discontinue any part of our Services without prior notice. 3. Lawful Use of Services When using our Services, you agree not to: Violate any applicable laws or regulations (including GDPR and other EU/UK data protection rules). Infringe upon the rights of others, including intellectual property rights. Upload or transmit any malicious software, spam, or unlawful content. Attempt to interfere with the security, performance, or availability of our systems. 4. Intellectual Property All content, trademarks, service marks, logos, and materials provided through our Services are the property of K2 Marketing Technologies Limited or its licensors. You may not copy, reproduce, distribute, or create derivative works without our prior written consent. 5. Data Protection & Privacy Your use of our Services is also governed by our Privacy Policy, which is designed to comply with: The General Data Protection Regulation (EU 2016/679 – “GDPR”) The UK GDPR and Data Protection Act 2018 Other applicable data protection laws We only collect and process personal data where we have a lawful basis to do so (such as consent, legitimate interest, or contractual necessity). For more details, please review our Privacy Policy. 6. Cookies & Tracking Our website uses cookies and similar technologies in accordance with our Cookie Policy, which explains how you can manage or withdraw your consent. 7. Disclaimers Our Services are provided on an “as-is” and “as-available” basis. We make no warranties or guarantees of any kind regarding accuracy, reliability, availability, or fitness for a particular purpose. 8. Limitation of Liability To the maximum extent permitted by law, K2 Marketing Technologies Limited shall not be liable for any indirect, incidental, or consequential damages arising from your use of our Services. Nothing in these Terms shall exclude or limit liability where prohibited by applicable law, including liability for death, personal injury, fraud, or gross negligence. 9. Indemnification You agree to indemnify and hold harmless K2 Marketing Technologies Limited, its employees, directors, affiliates, and partners from any claims, damages, or expenses arising from your breach of these Terms or misuse of our Services. 10. Third-Party Links & Services Our Services may contain links to third-party websites or integrate with third-party tools. We are not responsible for the availability, content, or practices of those third parties. Your use of third-party services is at your own risk and may be subject to additional terms. 11. Changes to Terms We may revise these Terms from time to time to reflect changes in law, best practices, or our Services. Any updates will be posted here with a new “Last updated” date. Continued use of our Services constitutes acceptance of the updated Terms. 12. Governing Law & Jurisdiction These Terms shall be governed by and construed in accordance with the laws of England and Wales. You agree that any disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales, without prejudice to mandatory protections granted under EU consumer law if you reside in the EU. 13. Contact Us For questions about these Terms, or to exercise your rights under GDPR, please contact us at:

support@k2m.ai K2 Marketing Technologies Limited, Camden Street, Dublin 2, Ireland